Gillette
Every Day Is Gameday
For the 2020/21 NFL season, my team collaborated with the Grey Group to create supporting content for the social and digital experience of the Saquon Barkley TVC as part of the "Every Day is Game Day" campaign.
The campaign included a variety of content such as TVC video cutdowns for social and media, static posts, carousels, a YouTube interview series, shareable GIFs, stop-motion graphics, individual athlete landing pages, and in-stadium activations.
